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1.
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Contemporary advertising / Courtland L. Bov�ee, William F. Arens.
by Bov�ee, Courtland L | Arens, William F. Edition: 2nd ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, 1986Availability: Items available for loan: [Call number: HF5821 .B62 1986] (1).
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2.
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Basic retailing / Irving Burstiner.
by Burstiner, Irving. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, c1991Availability: Items available for loan: [Call number: HF5429.B716 1990] (3).
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3.
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Strategic marketing / David W. Cravens.
by Cravens, David W. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, c1991Availability: No items available Checked out (1).
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4.
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Strategic marketing / David W. Cravens.
by Cravens, David W. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, c1991Availability: Items available for loan: [Call number: HF5415.135.C72 1991] (1).
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5.
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Essentials of marketing research / MCDANIEL CARL,GATES ROGER
by Dillon, William R | Madden, Thomas J | Firtle, Neil H. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: JOHN WILEY, CANADA, MA : , c2008Availability: Items available for loan: [Call number: HF5415.2 .D53 1993] (2).
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6.
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Contemporary advertising / Courtland L. Bovée, William F. Arens.
by Bovée, Courtland L | Arens, William F. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, 1986Availability: Items available for loan: [Call number: HF5821 .B62 1986] (2).
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7.
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Strategic management: / David.W. Cravens
by "Cravens, David W. ". Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: usa : mcgraw hill 2009Availability: Items available for loan: [Call number: HF5415.C73 2009] (1).
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8.
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Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear.
by Bernhardt, Kenneth L, 1944- | Kinnear, Thomas C, 1943-. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Burr Ridge, IL : Irwin, c1994Availability: Items available for loan: [Call number: HF5415.13.B448 1994] (1).
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9.
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cases in advertising and promotin management: / john.a. quelch
by "quelch, john a. ". Edition: 4 ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: usa : irwin 1994Availability: No items available
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10.
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Modern retailing : theory and practice.
by Mason, Joseph Barry | Mayer, Morris Lehman | Wilkinson, Judy Bonner, 1943-. Edition: 6th ed. / J. Barry Mason, Morris L. Mayer, J.B. Wilkinson.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, c1993Availability: Items available for loan: [Call number: HF5429 .M328 1998] (3).
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11.
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Retailing / J. Barry Mason, Morris L. Mayer, Hazel F. Ezell.
by Mason, Joseph Barry | Mayer, Morris Lehman | Ezell, Hazel F. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Burr Ridge, IL : Irwin, c1994Availability: Items available for loan: [Call number: HF5429] (2).
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12.
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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 12th Canadian ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Irwin, c2007Availability: Items available for loan: [Call number: HF5415.13 .B37 2007] (6).
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13.
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The survey research handbook / Pamela L. Alreck, Robert B. Settle.
by Alreck, Pamela L | Settle, Robert B. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Irwin, c1995Online access: Publisher description | Table of contents Availability: Items available for loan: [Call number: HN29 .A46 1995] (1).
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