Glossary of marketing terms / (Record no. 59368)

000 -LEADER
fixed length control field 00948cam a2200301 a 4500
001 - CONTROL NUMBER
control field 4699278
003 - CONTROL NUMBER IDENTIFIER
control field KEPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20130515020011.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 820320s1981 enk d 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 82100492
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GB***
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0434918601 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency KEPU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .H238 1981
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/003/21
Edition number 19
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hart, Norman A.
9 (RLIN) 28084
245 10 - TITLE STATEMENT
Title Glossary of marketing terms /
Statement of responsibility, etc Norman A. Hart, John Stapleton.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Heinemann,
Date of publication, distribution, etc 1981.
300 ## - PHYSICAL DESCRIPTION
Extent 206 p. ;
Dimensions 19 cm.
500 ## - GENERAL NOTE
General note "Published on behalf of the Institute of Marketing and the CAM Foundation."
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Dictionaries.
9 (RLIN) 29941
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stapleton, John,
Dates associated with a name 1938-
9 (RLIN) 29942
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Institute of Marketing.
9 (RLIN) 3653
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element CAM Foundation.
9 (RLIN) 4442
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e ncip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Reference
Classification part HF5415
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Full call number Date last seen Price effective from Koha item type Public note
          Reference Technical University of Kenya Library Technical University of Kenya Library   2012-02-18 HF5415 2012-02-18 2012-02-18 Reference WK

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