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Hart, Norman A.

Glossary of marketing terms / Norman A. Hart, John Stapleton. - 2nd ed. - London : Heinemann, 1981. - 206 p. ; 19 cm.

"Published on behalf of the Institute of Marketing and the CAM Foundation."

ISBN: 0434918601 (pbk.)

LCCN: 82100492

Nat. Bib. No.: GB***

Subjects--Topical Terms:
Marketing--Dictionaries.

LC Class. No.: HF5415 / .H238 1981

Dewey Class. No.: 658.8/003/21

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