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Consumer behavior / John C. Mowen.

by Mowen, John C.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : London : Macmillan ; Collier Macmillan, c1990Availability: Items available for loan: [Call number: HF5415.32.M68 1990] (1).
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2.
Consumer behavior / John C. Mowen.

by Mowen, John C.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : London : Macmillan ; Collier Macmillan, c1990Availability: Items available for loan: [Call number: HF5415.32.M68 1990 ] (1).
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