Consumer behavior / John C. Mowen.
By: Mowen, John C
.
Material type: 
BookPublisher: New York : London : Macmillan ; Collier Macmillan, c1990Edition: 2nd ed.Description: xviii, 814 p., [16] p. of plates : ill. (some col.) ; 24 cm.ISBN: 0023846011.Subject(s): Consumer behavior | Consumers -- United StatesDDC classification: 658.8/342
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|---|
General Circulation Books
|
General Stacks | Non-fiction | HF5415.32.M68 1990 (Browse shelf) | Available | P.K |
Total holds: 0
Includes bibliographies and indexes.
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