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21. The survey research handbook / Pamela L. Alreck, Robert B. Settle.

by Alreck, Pamela L | Settle, Robert B.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1995Online access: Publisher description | Table of contents Availability: Items available for loan: [Call number: HN29 .A46 1995] (1).
22. Contemporary advertising / William F. Arens.

by Arens, William F.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, 2008Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: HF5821.A74 2008] (1).
23. Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2001Availability: Items available for loan: [Call number: HF5415. H39 2001] (1).

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