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Marketing management / Kenneth R. Davis.

By: Davis, Kenneth Rexton, 1921-.
Material type: materialTypeLabelBookPublisher: New York : Wiley, c1985Edition: 5th ed.Description: xviii, 841 p. : ill. ; 25 cm.ISBN: 0471895326.Subject(s): Marketing -- ManagementDDC classification: 658.8
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Item type Current location Collection Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books Non-fiction HF5415 .13 .D36 1985 (Browse shelf) Available P.K
Total holds: 0

Includes bibliographical references and indexes.

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