Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt.
By: Kinnear, Thomas C
.
Contributor(s): Bernhardt, Kenneth L
.
Material type:
BookSeries: Scott, Foresman series in marketing. Publisher: Glenview, Ill. : Scott, Foresman, c1986Edition: 2nd ed.Description: xx, 759, 75 p. : col. ill. ; 24 cm.ISBN: 0673182134.Subject(s): Marketing| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
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General Stacks | Non-fiction | HF5415 .K5227 1986 (Browse shelf) | Available | P.K |
Total holds: 0
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| HF5415 .J445 1993 Modern marketing / | HF5415 .J67 1989 marketing plus:a positive approach to total management: | HF5415.K425 1995 marketing: | HF5415 .K5227 1986 Principles of marketing / | HF5415 .K53 1988 Fundamentals of marketing: | HF5415 .K53 1988 Fundamentals of marketing: | HF5415 .K53 1988 Fundamentals of marketing: |
Includes bibliographies and indexes.
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