Kinnear, Thomas C., 1943-
Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt. - 2nd ed. - Glenview, Ill. : Scott, Foresman, c1986. - xx, 759, 75 p. : col. ill. ; 24 cm. - Scott, Foresman series in marketing .
Includes bibliographies and indexes.
0673182134
85026136
Marketing.
HF5415 / .K5227 1986
658.8
Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt. - 2nd ed. - Glenview, Ill. : Scott, Foresman, c1986. - xx, 759, 75 p. : col. ill. ; 24 cm. - Scott, Foresman series in marketing .
Includes bibliographies and indexes.
0673182134
85026136
Marketing.
HF5415 / .K5227 1986
658.8