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Marketing / Eric N. Berkowitz ... [et al.].

Contributor(s): Berkowitz, Eric N.
Material type: materialTypeLabelBookPublisher: Toronto ; Chicago : Irwin, 2003Edition: 5thCanadian ed.Description: xxiv, 670 p. : ill. ; 27 cm.ISBN: 0256120889.Subject(s): Marketing
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Item type Current location Collection Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books Non-fiction HF5415.M37 2003 (Browse shelf) Available MA
General Circulation Books General Circulation Books Staff Office Non-fiction HF5415.M37 2003 (Browse shelf) Available MA-SCHOOL OF BUSINESS AND MANAGEMENT STUDIES (SBMS)
General Circulation Books General Circulation Books Non-fiction HF5415.M37 2003 (Browse shelf) Available MA
General Circulation Books General Circulation Books General Stacks HF5415.B47 1995 (Browse shelf) Available cn-OLD LIB
General Circulation Books General Circulation Books Non-fiction HF5415.B47 2000 (Browse shelf) Available MA
Total holds: 0
Browsing Technical University of Kenya Library Shelves , Shelving location: Staff Office , Collection code: Non-fiction Close shelf browser
HF5387.5.S49 2011 Ethics and Responsibilities HF5415 .B53 2010 Contemporary marketing : HF5415.B74 2008 Marketing ethics / HF5415.M37 2003 Marketing / HF5415.12 .C87 2017 Customer Relationship Management HF5415.12 I58 2010 Introductory marketing : HF5415.2 .Z54 2003 Exploring marketing research /

Includes bibliographical references (p. 727-744) and indexes.

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