Marketing / (Record no. 36132)

000 -LEADER
fixed length control field 00843nam a2200253 a 4500
001 - CONTROL NUMBER
control field 2072402
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200219144612.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 941103s1995 onca b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 94077819
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256120889
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency TUK
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M37 2003
245 00 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc Eric N. Berkowitz ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 5thCanadian ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Toronto ;
-- Chicago :
Name of publisher, distributor, etc Irwin,
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 670 p. :
Other physical details ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 727-744) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 1001
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Berkowitz, Eric N.
9 (RLIN) 23943
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e opcn
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type General Circulation Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type Public note Collection code Source of acquisition
          Technical University of Kenya Library Technical University of Kenya Library General Stacks 2012-02-06 HF5415.B47 1995 101B00211 2013-07-26 2012-02-06 General Circulation Books cn-OLD LIB    
          Technical University of Kenya Library Technical University of Kenya Library   2012-02-06 HF5415.B47 2000 119B06028 2019-10-28 2012-02-06 General Circulation Books MA Non-fiction DONATION-TBFC
          Technical University of Kenya Library Technical University of Kenya Library   2020-02-18 HF5415.M37 2003 119B08381 2020-02-18 2020-02-18 General Circulation Books MA Non-fiction DONATION TBFC
          Technical University of Kenya Library Technical University of Kenya Library   2020-02-19 HF5415.M37 2003 120B08837 2020-02-19 2020-02-19 General Circulation Books MA Non-fiction DONATION TBFC
          Technical University of Kenya Library Technical University of Kenya Library Staff Office 2020-02-19 HF5415.M37 2003 120B09515 2020-03-04 2020-02-19 General Circulation Books MA-SCHOOL OF BUSINESS AND MANAGEMENT STUDIES (SBMS) Non-fiction DONATION TBFC

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