Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans.
By: Evans, Liana
.
Material type: 
BookPublisher: Indianapolis, Ind. : Que, c2010Description: viii, 342 p. : ill. ; 23 cm.ISBN: 9780789742841 (pbk.) :; 0789742845 (pbk.).Subject(s): Internet marketing | Social media | Online social networksDDC classification: 658.8/72
Contents:
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|---|
General Circulation Books
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Non-fiction | HF5415.1265.E93 2010 (Browse shelf) | Available | MA |
Total holds: 0
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| HF5415.12 .I58 2010 Introduction Marketing | HF5415.12 .R67 2013 Marketing channels : | HF5415.125 .C87 2017 Customer Relationship Management | HF5415.1265.E93 2010 Social media marketing : | HF5415.13.A23 2005 Strategic market management / | HF5415.13 .A53 2004 Strategic Marketing Management | HF5415.13 .B37 2005 Basic Marketing? A Global Managerial Approach |
Includes index.
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
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