Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.
By: Hutt, Michael D
.
Contributor(s): Speh, Thomas W.
Material type: 
BookPublisher: Australia ; Mason, OH : South-Western, Cengage Learning, 2004Edition: 11th ed.Description: xxx, 428 p. : ill. ; 27 cm.ISBN: 9781133189565 (hbk.); 1133189563 (hbk.).Subject(s): Industrial marketing -- Management -- Case studies
| Item type | Current location | Call number | Status | Notes | Date due | Item holds |
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General Circulation Books
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HF5415.13.H87 2004 (Browse shelf) | Available | CN |
Total holds: 0
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| HF5415.13 .B87 2013 Business marketing: connecting strategy, relationships and learning | HF5415.13.C37 2001 Marketing management./In The 21st Century | HF5415.13.D35 2000 Marketing management : | HF5415.13.H87 2004 Business marketing management : | HF5415.13.K64 1998 marketing management: | HF5415.13.K68 1995 Marketing management : | HF5415.13.K68 1998 Marketing management |
Includes bibliographical references and indexes.
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