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Marketing research : David A.Aaker,V. Kurmar,Robert p.Leone and George S. day

By: David A. Aaker.
Material type: materialTypeLabelBookPublisher: Hoboken : John Wiley and sons c2016Edition: 12th ed.Description: xxiii, 732 p. : ill. ; 24 cm.ISBN: 0471363405.Subject(s): Marketing research
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Item type Current location Collection Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books Non-fiction HF5415.2 .M37 2001 (Browse shelf) Available EG
Total holds: 0

Statistics command summary card inserted.

Includes bibliographical references and index.

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