| 000 -LEADER |
| fixed length control field |
01040cam a2200289 4500 |
| 001 - CONTROL NUMBER |
| control field |
4560418 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20130515014115.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
731023s1974 nyua b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
73018322 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
047140716X |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
kpuc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415 |
| Item number |
.H742 1974 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8/008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Holloway, Robert J., |
| Relator term |
ed. |
| 9 (RLIN) |
5563 |
| 245 14 - TITLE STATEMENT |
| Title |
The environment of marketing management; |
| Remainder of title |
selections from the literature |
| Statement of responsibility, etc |
[edited by] Robert J. Holloway [and] Robert S. Hancock. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
3d ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
New York, |
| Name of publisher, distributor, etc |
Wiley |
| Date of publication, distribution, etc |
[1974] |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiii, 531 p. |
| Other physical details |
illus. |
| Dimensions |
26 cm. |
| 490 0# - SERIES STATEMENT |
| Series statement |
The Wiley marketing series |
| 500 ## - GENERAL NOTE |
| General note |
Previous editions published in 1964 and 1969 under title: The environment of marketing behavior. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing. |
| 9 (RLIN) |
1001 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Consumers. |
| 9 (RLIN) |
5564 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Hancock, Robert Spencer, |
| Relator term |
joint ed. |
| 9 (RLIN) |
5565 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
General Circulation Books |
| Classification part |
HF5415 |