| 000 -LEADER |
| fixed length control field |
00834nam a2200277 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
4633160 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
KEPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20190830090650.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
780322s1977 onca 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
78302502 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
| National bibliography number |
C*** |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0558360777 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
TUK |
| Modifying agency |
DLC |
| 043 ## - GEOGRAPHIC AREA CODE |
| Geographic area code |
n-cn--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.12 |
| Item number |
.I58 2010 |
| 245 10 - TITLE STATEMENT |
| Title |
Introductory marketing : |
| Remainder of title |
a |
| 250 ## - EDITION STATEMENT |
| Edition statement |
2nd custom ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Toronto ; |
| -- |
New York : |
| Name of publisher, distributor, etc |
McGraw-Hill Ryerson, |
| Date of publication, distribution, etc |
2010 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiv,527p |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing |
| Geographic subdivision |
Canada. |
| 9 (RLIN) |
36980 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Retail trade |
| Geographic subdivision |
Canada. |
| 9 (RLIN) |
36981 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing. |
| 9 (RLIN) |
1001 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
4 |
| e |
ncip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
General Circulation Books |