Library Services | Technical University of Kenya catalog

Normal view MARC view ISBD view

Zurawicki, Leon.

Neuromarketing Exploring the Brain of the Consumer / [electronic resource] : by Leon Zurawicki. - Berlin, Heidelberg : Springer Berlin Heidelberg, 2010. - digital.

ISBN: 9783540778295

Standard No.: 10.1007/978-3-540-77829-5 doi

Subjects--Topical Terms:
Economics.
Neurobiology.
Marketing.
Economics/Management Science.
Marketing.
Neurobiology.

LC Class. No.: HF5410-5417.5

Dewey Class. No.: 658.8

Print
Add to your cart (remove)
Save record
More searches