000 00552nam a2200241 4500
999 _c6924
_d6924
003 KEPU
005 20191118100415.0
008 110906s9999 xx 000 0 und d
020 _a0-256-09445-4
020 _a(paper back):
040 _cTUK
050 _aHF5415
_b.M37 2012
100 0 _a,
_941422
245 1 0 _aMarketing
_cj;
250 _a5
260 _ausa:
_birwin
_c2012
300 _a324,
300 _axii.
_c24
500 _ano index
504 _aincludes references
600 1 0 _ap
_xmutiple authors
_91113
650 0 _amarketing-management
_941423
942 _2lcc
_cBK