000 00514nam a2200181 4500
005 20130515020120.0
008 111112s9999 xx 000 0 und d
020 _a0-256-12539-2
020 _ahard cover
082 0 0 _a658. 8 chu
100 1 _a"churchill, gilbert a. "
245 1 0 _amarketing:
_bcreating value for customers/
_c gilbert.a. churchill
250 _a1 ed.
260 _aburr ridge :
_birwin
_c1995.
300 _a"xxxii, 703p.;
_c26 cm."
504 _aincludes bibliography
650 0 _amarketing
_x
999 _c61264
_d61264