000 01429cam a22003134a 4500
001 13831947
005 20130515015138.0
008 050106s2005 enk b 001 0 eng
010 _a 2005000148
020 _a0749443065
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD59
_b.W325 2005
082 0 0 _a659.2/072
_222
100 1 _aWatson, Tom,
_d1950-
_923964
245 1 0 _aEvaluating public relations :
_ba best practice guide to public relations and evaluation planning, research & evaluation /
_cTom Watson & Paul Noble.
260 _aLondon ;
_aSterling, VA :
_bKogan Page Limited,
_cc2005.
300 _avii, 213 p. ;
_c24 cm.
504 _aIncludes bibliographical references (p. [205]-210) and index.
650 0 _aPublic relations
_xEvaluation.
_923965
650 0 _aPublic relations
_xEvaluation
_vCase studies.
_923966
700 1 _aNoble, Paul,
_d1955-
_923967
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/ecip056/2005000148.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0715/2005000148-d.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0915/2005000148-b.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
_hHD59
999 _c40687
_d40687