| 000 | 00961pam a2200241 a 4500 | ||
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| 001 | 2067303 | ||
| 005 | 20140520075145.0 | ||
| 008 | 940128s1994 enka b 001 0 eng | ||
| 010 | _a 94004289 | ||
| 020 |
_a0-07-710794-2: _c�18.95 |
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| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF5415.13 _b.P3242 2005 |
| 100 | 1 | _aPalmer, Adrian. | |
| 245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
| 260 |
_aLondon ; _aNew York : _bMcGraw-Hill, _cc2005. |
||
| 300 |
_axi, 575 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. [331]-340) and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aService industries _xMarketing. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
_2lcc _cSLH _hHF5415.13.P35 2005 |
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_c39341 _d39341 |
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