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| 008 | 760805s1976 enk b 001 0 eng | ||
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_aLivingstone, J. M., _d1925- _97795 |
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_aInternational marketing management / _cJames M. Livingstone. |
| 260 |
_aLondon : _bMacmillan, _c1976. |
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| 300 |
_aviii, 170 p. ; _c22 cm. |
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| 490 | 0 | _aMacmillan studies in marketing management | |
| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 |
_aExport marketing _xManagement. _97796 |
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| 650 | 0 |
_aMarketing _xManagement. _97797 |
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