| 000 | 01008cam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | 2298592 | ||
| 005 | 20130515014308.0 | ||
| 008 | 800513s1981 caua b 001 0 eng | ||
| 010 | _a 80016791 | ||
| 020 |
_a0534008828 : _c$14.95 |
||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aPN1992.55 _b.E18 |
| 082 | 0 | 0 | _a791.44/0973 |
| 100 | 1 |
_aEastman, Susan Tyler. _99461 |
|
| 245 | 1 | 0 |
_aBroadcast programming, strategies for winning television and radio audiences / _cSusan Tyler Eastman, Sydney W. Head, Lewis Klein. |
| 260 |
_aBelmont, Calif. : _bWadsworth Pub. Co., _cc1981. |
||
| 300 |
_axvi, 384 p. : _bill. ; _c25 cm. |
||
| 500 | _aIncludes indexes. | ||
| 504 | _aBibliography: p. [359]-370. | ||
| 650 | 0 |
_aTelevision programs _xPlanning. _99462 |
|
| 650 | 0 |
_aRadio programs _xPlanning. _99463 |
|
| 700 | 1 |
_aHead, Sydney W., _ejoint author. _99464 |
|
| 700 | 1 |
_aKlein, Lewis, _d1927- _ejoint author. _99465 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBK _hPN1992.55 |
||
| 999 |
_c17704 _d17704 |
||