000 00899nam a2200265 a 4500
001 4251342
005 20130515014120.0
008 830822s1983 enka b 001 0 eng
010 _a 83190603
020 _a0434919306 (pbk.) :
_c�7.95 (academic net)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.123
_b.C68 1983
082 0 0 _a658.8/02
_219
100 2 _aCoulson-Thomas, Colin.
245 1 0 _aMarketing communications /
_cColin J. Coulson-Thomas.
260 _aLondon :
_bHeinemann,
_c1983.
300 _axii, 339 p. :
_bill. ;
_c24 cm.
500 _aPublished on behalf of the Institute of Marketing.
500 _aIncludes index.
504 _aBibliography: p. 335.
650 0 _aCommunication in marketing.
_92167
710 2 _aInstitute of Marketing.
_93653
906 _a7
_bcbc
_corignew
_d3
_encip
_f19
_gy-gencatlg
942 _2lcc
_cBK
_hHF5415.123.C68 1983
999 _c13739
_d13739