000 00883nam a2200265 i 4500
001 3688696
005 20130515014115.0
008 781003s1978 enk b 001 0 eng
010 _a 78318920
015 _aGB78-19350
020 _a0852270666
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415
_b.R5535 1978.
082 0 0 _a658.8
100 1 _aRobertson, Andrew Beaumont,
_d1921-
245 1 0 _aStrategic marketing :
_ba business response to consumerism /
_c[by] Andrew Robertson.
260 _aLondon :
_bAssociated Business Programmes,
_c1978.
300 _axxxi, 152 p. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xSocial aspects.
650 0 _aConsumer protection.
_92407
650 0 _aConsumer protection
_xCase studies.
906 _a7
_bcbc
_corignew
_d3
_encip
_f19
_gy-gencatlg
942 _2lcc
_cBK
_hHF5415
999 _c13603
_d13603