| 000 | 01256cam a2200289 a 4500 | ||
|---|---|---|---|
| 999 |
_c120764 _d120764 |
||
| 001 | 15163502 | ||
| 003 | KEPU | ||
| 005 | 20200214095022.0 | ||
| 008 | 080131s2009 njua b 001 0 eng | ||
| 010 | _a 2008004557 | ||
| 020 | _a9780132336536 (pbk. : alk. paper) | ||
| 020 | _a0132336537 (pbk. : alk. paper) | ||
| 035 | _a(OCoLC)ocn191847009 | ||
| 035 |
_a(OCoLC)191847009 _z(OCoLC)154715393 |
||
| 040 |
_aDLC _cDLC _dBAKER _dBTCTA _dC#P _dBWX _dYDXCP _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.B46 2009 |
| 100 | 1 |
_aBest, Roger J. _942492 |
|
| 245 | 1 | 0 |
_aMarket-based management : _bstrategies for growing customer value and profitability / _cRoger J. Best. |
| 250 | _a5th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _cc2009. |
||
| 300 |
_axxvii, 515 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _942493 |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0810/2008004557.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK _hHF5415.13.B46 2009 |
||