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| 001 | 311397 | ||
| 005 | 20130515014028.0 | ||
| 008 | 730803s1972 enka b 001 0 eng | ||
| 010 | _a 73165868 | ||
| 015 | _aB73-04178 | ||
| 020 | _a0304290785 | ||
| 040 |
_aDLC _cDLC _dDLC |
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_aHD52.5 _b.B7 1972 |
| 082 | 0 | 0 | _a658.7/2 |
| 100 | 1 |
_aBrand, Gordon T. _93650 |
|
| 245 | 1 | 4 |
_aThe industrial buying decision: implications for the sales approach in industrial marketing, _cby Gordon T. Brand. |
| 260 |
_aLondon, _bAssociated Business Programmes; Distributed by Cassell, _c1972. |
||
| 300 |
_a134 p. _billus. _c25 cm. |
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| 350 | _a£3.50 | ||
| 500 | _aBased on research carried out jointly by the Institute of Marketing and Industrial Market Research, ltd. | ||
| 504 | _aBibliography: p. [127]-128. | ||
| 650 | 0 |
_aIndustrial procurement. _93651 |
|
| 650 | 0 |
_aMarketing _xManagement. _93652 |
|
| 710 | 2 |
_aInstitute of Marketing. _93653 |
|
| 710 | 2 |
_aIndustrial Market Research, Ltd. _93654 |
|
| 906 |
_a7 _bcbc _corignew _d3 _encip _f19 _gy-gencatlg |
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| 942 |
_2lcc _cBK _hHD52.5 |
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