000 01160cam a2200253 a 4500
999 _c117151
_d117151
001 12500784
005 20190906091820.0
008 010813s2001 maua b 001 0 eng
010 _a 2001094701
020 _a0738204633 (pbk. : alk. paper)
040 _aDLC
_cTUK
_dDLC
050 0 0 _aHF5415.153
_b.C65 2001
100 1 _aCooper, Robert G.
_q(Robert Gravlin),
_d1943-
_937248
245 1 0 _aWinning at new products :
_baccelerating the process from idea to launch /
_cRober G. Cooper.
250 _a3rd ed.
260 _aCambridge, Mass. :
_bPerseus Pub.,
_cc2001.
300 _axiii, 425 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 399-411) and index.
650 0 _aNew products.
_95528
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0833/2001094701-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0833/2001094701-d.html
906 _a7
_bcbc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cBK