000 00945nam a2200277 a 4500
999 _c116862
_d116862
001 637687
003 KEPU
005 20200304145556.0
008 941107s1995 txua b 001 0 eng
010 _a 93074358
020 _a0471363405
040 _aDLC
_cDLC
050 0 0 _aHF5415.2
_b.M37 2000
100 1 _aDavid A. Aaker
_936954
245 1 0 _aMarketing research :
_cDavid A.Aaker,V. Kurmar,Robert p.Leone and George S. day
250 _a12th ed.
260 _aHoboken :
_bJohn Wiley and sons
_cc2016.
300 _axxiii, 732 p. :
_bill. ;
_c24 cm.
500 _aStatistics command summary card inserted.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
_9974
906 _a7
_bcbc
_corignew
_d2
_eopcn
_f19
_gy-gencatlg
942 _2lcc
_cBK