000 01848nam a22003975i 4500
001 978-3-8349-6184-6
003 DE-He213
005 20140220083820.0
007 cr nn 008mamaa
008 110401s2011 gw | s |||| 0|eng d
020 _a9783834961846
_9978-3-8349-6184-6
024 7 _a10.1007/978-3-8349-6184-6
_2doi
050 4 _aHD30.23
072 7 _aKJT
_2bicssc
072 7 _aKJMD
_2bicssc
072 7 _aBUS049000
_2bisacsh
082 0 4 _a658.40301
_223
100 1 _aChrist, Steffen.
_eauthor.
245 1 0 _aOperationalizing Dynamic Pricing Models
_h[electronic resource] :
_bBayesian Demand Forecasting and Customer Choice Modeling for Low Cost Carriers /
_cby Steffen Christ.
264 1 _aWiesbaden :
_bGabler,
_c2011.
300 _aXXVII, 351p. 116 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
520 _aDynamic Pricing of services has become the norm for many young service industries – especially in today’s volatile markets. Steffen Christ shows how theoretic optimization models can be operationalized by employing self-learning strategies to construct relevant input variables, such as latent demand and customer price sensitivity. He proves that the development of the necessary forecasting models is indeed possible, i.e., through the usage of real-time data of online sales channels.
650 0 _aEconomics.
650 1 4 _aEconomics/Management Science.
650 2 4 _aOperations Research/Decision Theory.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783834927491
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-8349-6184-6
912 _aZDB-2-SBE
999 _c108751
_d108751