000			02044nam a22004095i 4500
001			978-3-8349-6165-5
003			DE-He213
005			20140220083819.0
007			cr nn 008mamaa
008			110121s2011 gw | s |||| 0|eng d
020			_a9783834961655 _9978-3-8349-6165-5
024	7		_a10.1007/978-3-8349-6165-5 _2doi
050		4	_aHD28-70
072		7	_aKJM _2bicssc
072		7	_aBUS041000 _2bisacsh
082	0	4	_a650 _223
100	1		_aHerzog, Philipp. _eauthor.
245	1	0	_aOpen and Closed Innovation _h[electronic resource] : _bDifferent Cultures for Different Strategies / _cby Philipp Herzog.
250			_a2nd revised edition.
264		1	_aWiesbaden : _bGabler, _c2011.
300			_aXX, 265p. 34 illus. _bonline resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_atext file _bPDF _2rda
520			_aMany firms have shifted from a Closed Innovation to an Open Innovation strategy. During such change, firms often focus on implementing new processes to identify and use external technologies and new markets. Adapting the innovation culture, however, is neglected and results in a nonsatisfying implementation success. Philipp Herzog develops a theoretical framework focusing on differences between Closed and Open Innovation cultures (e.g. NIH syndrome). Based on a multi-respondent survey among R&D employees in the chemical industry, he provides empirical evidence for many of the hypothesized differences in innovation culture. The 2nd revised edition has been completely reviewed and updated.
650		0	_aEconomics.
650		0	_aIndustrial management.
650	1	4	_aEconomics/Management Science.
650	2	4	_aManagement/Business for Professionals.
710	2		_aSpringerLink (Online service)
773	0		_tSpringer eBooks
776	0	8	_iPrinted edition: _z9783834926869
856	4	0	_uhttp://dx.doi.org/10.1007/978-3-8349-6165-5
912			_aZDB-2-SBE
999			_c108745 _d108745