000 02578nam a22004815i 4500
001 978-88-470-2487-8
003 DE-He213
005 20140220083335.0
007 cr nn 008mamaa
008 120417s2012 it | s |||| 0|eng d
020 _a9788847024878
_9978-88-470-2487-8
024 7 _a10.1007/978-88-470-2487-8
_2doi
050 4 _aHD28-70
072 7 _aKJC
_2bicssc
072 7 _aBUS041000
_2bisacsh
082 0 4 _a658.4092
_223
100 1 _aGandellini, Giorgio.
_eauthor.
245 1 0 _aStrategy for Action – I
_h[electronic resource] :
_bThe Logic and Context of Strategic Management /
_cby Giorgio Gandellini, Alberto Pezzi, Daniela Venanzi.
264 1 _aMilano :
_bSpringer Milan,
_c2012.
300 _aXI, 84p. 37 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aSpringerBriefs in Business,
_x2191-5482
505 0 _aOverview of the series and of the first volume -- Part I: Defining and understanding strategic management -- 1. What is strategy? -- 2. The source of the company’s wealth -- 3. The importance (and usefulness) of modeling -- 4. A simplified conceptual model -- 5. The S-shaped curve and the opportunity costs. -- 6. The relationship between investments and value: direct and indirect tools, and professional resources -- 7. Translation of the above concepts into spreadsheett models. -- 8 Structure and contents of the subsequent chapters -- Appendix I -- Part II: Environmental analysis -- 9. Environmental variables: internal, industry, social, stakeholders -- 10. SWOT analysis -- 11. Porter’s five forces -- 12. Industry and corporate value chain -- 13. RBW and distinctive competencies -- 14. Holdup and slack -- Appendix II -- Short introduction to the second volume -- References.
520 _a1
650 0 _aEconomics.
650 0 _aIndustrial management.
650 1 4 _aEconomics/Management Science.
650 2 4 _aBusiness Strategy/Leadership.
650 2 4 _aBusiness/Management Science, general.
650 2 4 _aManagement/Business for Professionals.
700 1 _aPezzi, Alberto.
_eauthor.
700 1 _aVenanzi, Daniela.
_eauthor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9788847024861
830 0 _aSpringerBriefs in Business,
_x2191-5482
856 4 0 _uhttp://dx.doi.org/10.1007/978-88-470-2487-8
912 _aZDB-2-SBE
999 _c104153
_d104153