000 03102nam a22004095i 4500
001 978-1-4302-3934-5
003 DE-He213
005 20140220083230.0
007 cr nn 008mamaa
008 130321s2012 xxu| s |||| 0|eng d
020 _a9781430239345
_9978-1-4302-3934-5
024 7 _a10.1007/978-1-4302-3934-5
_2doi
050 4 _aHF4999.2-6182
050 4 _aHD28-70
072 7 _aKJ
_2bicssc
072 7 _aBUS042000
_2bisacsh
082 0 4 _a650
_223
100 1 _aLondon, Jonathan.
_eauthor.
245 1 0 _aUsing Technology to Sell
_h[electronic resource] :
_bTactics to Ratchet Up Results /
_cby Jonathan London, Martin Lucas.
264 1 _aBerkeley, CA :
_bApress :
_bImprint: Apress,
_c2012.
300 _aX, 340 p.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
520 _a"Using Technology to Sell is filled with practical, effective techniques to sell more by leveraging the plethora of tools and information in today’s world. By applying these principles, you'll open more doors, increase your productivity, speed up decisions, and close more deals." --Jill Konrath, author of SNAP Selling and Selling to Big Companies   Using Technology to Sell: Tactics to Ratchet Up Results shows salespeople and sales managers the most effective ways to leverage a variety of technologies to increase sales and gain more customers. Topics include making the most of cloud-based customer relationship management software, putting social media to the best use, presenting on three continents simultaneously through advanced video conferencing, using advanced techniques to gain an information edge over competitors, and much more. As this book shows, while the sales process will remain pretty much the same from now until the end of time, technology used properly can increase sales power at every step of the cycle. Technology, in the right hands, is a strategic weapon and a competitive differentiation tool that can dramatically improve close rates, deal size, efficiency, total sales, and much more. Using Technology to Sell will show you how to: Expand your market through the use of technology. Employ software-as-a-service (SaaS) applications to keep track of customers, stay organized, present, and sell more systematically. Use social media to increase sales. Maintain the personal element in a world wired with technology. Use the best sales methodology and integrate each step with technology. Overcome any aversion to using technology to sell. Avoid the trap of overuse or dependency on technology.
650 0 _aEconomics.
650 1 4 _aEconomics/Management Science.
650 2 4 _aBusiness/Management Science, general.
700 1 _aLucas, Martin.
_eauthor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9781430239338
856 4 0 _uhttp://dx.doi.org/10.1007/978-1-4302-3934-5
912 _aZDB-2-CWD
999 _c100344
_d100344