Otto Kleppner's Advertising procedure / Otto Kleppner, Thomas Russell, Glenn Verrill.
By: Kleppner, Otto.
Contributor(s): Russell, Thomas | Verrill, Glenn.
Material type:
BookSeries: The Prentice-Hall series in marketing. Publisher: Englewood Cliffs, NJ : Prentice Hall, c1983Edition: 8th ed.Description: xvi, 636 p., [7] p. of plates : ill. ; 24 cm.ISBN: 0136432131.Uniform titles: Advertising procedure Subject(s): Advertising
DDC classification: 659.1
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|---|
General Circulation Books
|
General Stacks | Non-fiction | HF5823 .K45 1983 (Browse shelf) | Available | P.K-OLD LIB |
Total holds: 0
Includes bibliographies and index.
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