The Impact of Culture on Relationship Marketing in International Services [electronic resource] : A Target Group-Specific Analysis in the Context of Banking Services / by Jan H. Schumann.
By: Schumann, Jan H.
Contributor(s): SpringerLink (Online service).
Material type:
BookPublisher: Wiesbaden : Gabler, 2009Description: digital.ISBN: 9783834983794.Subject(s): Economics
| Marketing | Economics/Management Science | MarketingDDC classification: Online resources: Click here to access online
In:
Springer eBooks
| Item type | Current location | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|
General Circulation Books
|
HG1616.M3.I57 1971 (Browse shelf) | Available | B.K.O-OLD LIB |
Total holds: 0
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