|
|
281.
|
Advances in Advertising Research (Vol. IV) [electronic resource] : The Changing Roles of Advertising / edited by Sara Rosengren, Micael Dahlén, Shintaro Okazaki.
by Rosengren, Sara [editor.] | Dahlén, Micael [editor.] | Okazaki, Shintaro [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type:  Book; Format:
electronic
available online
 ; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
282.
|
Hurdle Race Marketing [electronic resource] : The Enlightenment - The Disillusionment - The Breakthrough / by Klaus Backhaus.
by Backhaus, Klaus [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
283.
|
Goals, Control and Conflicts in Family Offices [electronic resource] : A Conceptual and In-depth Qualitative Study / by Stephan Wessel.
by Wessel, Stephan [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
284.
|
Managing the Lifecycle of Open Innovation Platforms [electronic resource] / by Stefan H. Hallerstede.
by Hallerstede, Stefan H [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
285.
|
Scenario-based Strategic Planning [electronic resource] : Developing Strategies in an Uncertain World / edited by Burkhard Schwenker, Torsten Wulf.
by Schwenker, Burkhard [editor.] | Wulf, Torsten [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
286.
|
On Good Management [electronic resource] : The Corporate Lifecycle: An essay and interviews with Franz Fehrenbach, Jürgen Hambrecht, Wolfgang Reitzle and Alexander Rittweger / by Burkhard Schwenker, Mario Müller-Dofel.
by Schwenker, Burkhard [author.] | Müller-Dofel, Mario [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
287.
|
Third Party Product Reviews and Consumer Behaviour [electronic resource] : A Dichotomous Measuring via Rasch, Paired Comparison and Graphical Chain Models / by Wolfgang Ziniel.
by Ziniel, Wolfgang [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
288.
|
Driving Innovation in Service Organizations [electronic resource] : A Study in the German Airport Industry / by Jessica Scheler.
by Scheler, Jessica [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2013Online access: Click here to access online Availability: No items available
|
|
|
289.
|
Interdependencies in the Discovery and Adoption of Facebook Applications [electronic resource] : An Empirical Investigation / by Philip Mayrhofer.
by Mayrhofer, Philip [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
290.
|
Hybrid Value Creation [electronic resource] / by Vivek K. Velamuri.
by Velamuri, Vivek K [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
291.
|
Information Systems for Engineering and Infrastructure Asset Management [electronic resource] / by Abrar Haider.
by Haider, Abrar [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2013Online access: Click here to access online Availability: No items available
|
|
|
292.
|
Luxury Marketing [electronic resource] : A Challenge for Theory and Practice / edited by Klaus-Peter Wiedmann, Nadine Hennigs.
by Wiedmann, Klaus-Peter [editor.] | Hennigs, Nadine [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2013Online access: Click here to access online Availability: No items available
|
|
|
293.
|
Service Business Costing [electronic resource] : Cost Accounting Approach for the Service Industry / by Markus B. Baum.
by Baum, Markus B [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
294.
|
Patent Aggregating Companies [electronic resource] : Their strategies, activities and options for producing companies / by Frauke Rüther.
by Rüther, Frauke [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
295.
|
Open Evaluation [electronic resource] : Integrating Users into the Selection of New Product Ideas / by Jörg Haller.
by Haller, Jörg [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
296.
|
Retail Internationalization in Emerging Countries [electronic resource] : The Positioning of Global Retail Brands in China / by Karin Pennemann.
by Pennemann, Karin [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
297.
|
Sustainability in Tourism [electronic resource] : A Multidisciplinary Approach / edited by Ian Jenkins, Roland Schröder.
by Jenkins, Ian [editor.] | Schröder, Roland [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
298.
|
Web Based Project Coaching [electronic resource] : Requirements, Design, Implementation and Evaluation of Online Coaching Services / by Yuriy Taranovych.
by Taranovych, Yuriy [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
299.
|
A Strategic Fit Perspective on Family Firm Performance [electronic resource] / by Corinna M. Lindow.
by Lindow, Corinna M [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
|
|
|
300.
|
The Impact of Performance Budgeting on Public Spending in Germany’s Laender [electronic resource] / by Christiane Lorenz.
by Lorenz, Christiane [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Gabler Verlag, 2012Online access: Click here to access online Availability: No items available
|
