Mass communications: selected readings for librarians - McGarry, K. J. (London, Bingley, 1972)
Schramm, W. How communication works.--Reusch, J. and Bateson, G. Communication.--Smith, M. T. Books.--Williams, R. The existing alternatives in communications.--Briggs, A. Prediction and control.--Evans, K. Television as a popular medium.--Annan, Lord. The disintegration of an old culture.--Frye, N. Communications.--Schlesinger, A. Is Gutengerg dead?--Curran, J. The impact of television on the audience for national newspapers, 1945-1968.--McQuail, D. Uncertainty about the audience and the organization of mass communications.--Windlesham, Lord. What is political communication?--Fraser, Sir R. The troubles of democracy.--UNESCO. Violence in media entertainment.--British Broadcasting Corporation. The portrayal of violence in television programmes.--Independent Television Authority. Violence in television programmes.
Includes bibliographical references.
Keywords: Mass media