A Theory of Marketing [electronic resource] : Outline of a Social Systems Perspective / by Marius K. Lüdicke.
By: Lüdicke, Marius K.
Contributor(s): SpringerLink (Online service).
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BookPublisher: Wiesbaden : DUV, 2006Description: digital.ISBN: 9783835091313.Subject(s): Economics | Marketing | Economics/Management Science | MarketingDDC classification: 658.8 Online resources: Click here to access online
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