Collaborative Promotions [electronic resource] : Optimizing Retail Supply Chains with Upstream Informaton Sharing / by Daniela Wiehenbrauk.
By: Wiehenbrauk, Daniela.
Contributor(s): SpringerLink (Online service).
Material type:
BookSeries: Lecture Notes in Economics and Mathematical Systems, 643.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2010Description: digital.ISBN: 9783642133930.Subject(s): Economics | Mathematical statistics | Economics, Mathematical | Marketing | Business logistics | Economics/Management Science | Operations Research/Decision Theory | Marketing | Game Theory/Mathematical Methods | Production/Logistics | Statistical Theory and MethodsDDC classification: 658.40301 Online resources: Click here to access online
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