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Building Routes to Customers [electronic resource] : Proven Strategies for Profitable Growth / by Antoine Leboyer, Jean-Claude Malraison, Peter Raulerson.

By: Leboyer, Antoine.
Contributor(s): Malraison, Jean-Claude | Raulerson, Peter | SpringerLink (Online service).
Material type: materialTypeLabelBookPublisher: New York, NY : Springer New York, 2009Description: digital.ISBN: 9780387799513.Subject(s): Economics | Industrial management | Marketing | Economics/Management Science | Marketing | Management/Business for Professionals | Production/Logistics/Supply Chain ManagementDDC classification: 658.8 Online resources: Click here to access online In: Springer eBooks
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