The marketing plan : a step by step guide/ John Westwood.
By: Westwood, John.
Material type:
BookPublisher: London : Kogan Page, 1990 (1992 printing)Edition: 3rd ed.Description: 218 p. : ill. ; 24 cm.ISBN: 0749407867 :.Subject(s): Marketing -- ManagementDDC classification: 658.8/02
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
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Non-fiction | HF5415.13.W48 1990 (Browse shelf) | Available | P.K |
Total holds: 0
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| HF5415.13 The curriculum: context, design and development: readings; | HF5415.13 The curriculum: context, design and development: readings; | HF5415 .13 .D36 1985 Marketing management / | HF5415.13.W48 1990 The marketing plan : | HF5415.2 Marketing research : | HF5415.2.B69 1980 Marketing research : | HF5415 .C48 2005 marketing research: |
Includes bibliographical references (p. [209]) and index.
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