The fundamentals and practice of marketing / John Wilmshurst.
By: Wilmshurst, John
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Contributor(s): Institute of Marketing
| CAM Foundation
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Material type:
BookPublisher: London : Heinemann, 1978Edition: 2nd ed.Description: vii, 239 p. : ill. ; 24 cm.ISBN: 0434923311 (pbk.) :.Subject(s): Marketing| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
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General Stacks | Non-fiction | HF5415 .W5476 1978 (Browse shelf) | Available | P.K-OLD LIB | ||
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General Stacks | Non-fiction | HF5415 .W5476 1978 (Browse shelf) | Available | P.K-OLD LIB | ||
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General Stacks | Non-fiction | HF5415 .W5476 1978 (Browse shelf) | Available | P.K-OLD LIB |
Total holds: 0
Browsing Technical University of Kenya Library Shelves , Shelving location: General Stacks , Collection code: Non-fiction Close shelf browser
| HF5415.S745 1981 Fundamentals of marketing / | HF5415.T46 1988 The marketing digest: | HF5415.T46 1988 The marketing digest: | HF5415 .W5476 1978 The fundamentals and practice of marketing / | HF5415 .W5476 1978 The fundamentals and practice of marketing / | HF5415 .W5476 1978 The fundamentals and practice of marketing / | HF5415.W54853 1969 Marketing for the developing company. |
"Published on behalf of the Institute of Marketing and the CAM Foundation."
Includes bibliographies and index.
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