Integrated advertising, promotion & marketing communications Clow, Kenneth E.; Baack, Donald; Peloza, John,; Wang, hong
By: Clow, Kenneth E.; Baack, Donald; Peloza, John,; Wang, hong
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Material type: 
BookDescription: xxiii, 515 pages 28cm.ISBN: 0-13-186622-2.
| Item type | Current location | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|
General Circulation Books
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HF5415.123 C56 2007 (Browse shelf) | Available | CW |
Total holds: 0
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| HF5415.12 I58 2010 Introductory marketing : | HF5415.12 .I58 2010 Introduction Marketing | HF5415.12 .R67 2013 Marketing channels : | HF5415.123 C56 2007 Integrated advertising, promotion & marketing communications | HF5415.125 .C87 2017 Customer Relationship Management | HF5415.125 .L54 2013 Marketing engineering : | HF5415.125.L55 2013 Principles of Marketing engineering : |
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