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Advertising and Promotion An intergrated Marketing Communications Perspective Belch E. George

By: Belch E. George.
Material type: materialTypeLabelBookPublisher: Toronto McGraw Hill c2003Edition: 1st ed.Description: xix,545p.: col ill, 27cm.ISBN: 0070898588.
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Item type Current location Call number Status Notes Date due Item holds
General Circulation Books General Circulation Books HF5823.B38 2003 (Browse shelf) Available eg
Total holds: 0
Browsing Technical University of Kenya Library Shelves Close shelf browser
HF5821 A48 2012 Advertising / HF5821.A74 2009 Essentials of contemporary advertising / HF5823 .A57 2004 Cutting edge advertising : HF5823.B38 2003 Advertising and Promotion HF5823.B45 1993 Advertising and promotion HF5823.B45 2005 Advertising and promotion : HF5823.B45 2011 Advertising and promotion

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