The dynamics of persuasion : communication and attitudes in the 21st century / Richard M. Perloff.
By: Perloff, Richard M
.
Material type: 
BookPublisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 2003Edition: 2nd ed.Description: xvi, 392 p. : ill. ; 24 cm.ISBN: 0805840877 (alk. paper); 0805840885 (pbk. : alk. paper).Subject(s): Persuasion (Psychology) | Mass media -- Psychological aspects | Attitude changeDDC classification: 153.8/52 Online resources: Publisher description
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|---|
General Circulation Books
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Non-fiction | BF637 P39 2003 (Browse shelf) | Available | S.O |
Total holds: 0
Includes bibliographical references (p. 341-378) and indexes.
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