Hospitality marketing management / Robert D. Reid, David C. Bojanic.
By: Reid, Robert D
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Contributor(s): Bojanic, David C.
Material type: 
BookPublisher: Hoboken, N.J. : John Wiley & Sons, c2010Edition: 5th ed.Description: xv, 656 p. : col. ill. ; 29 cm.ISBN: 9780470088586 (cloth); 0470088583 (cloth).Subject(s): Hospitality industry -- Marketing | Food service -- Marketing | Restaurants -- MarketingOnline resources: Table of contents only
| Item type | Current location | Collection | Call number | Status | Notes | Date due | Item holds |
|---|---|---|---|---|---|---|---|
General Circulation Books
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Non-fiction | TX911.3.R45 2010 (Browse shelf) | Available | MA |
Total holds: 0
Browsing Technical University of Kenya Library Shelves , Collection code: Non-fiction Close shelf browser
| TX911.3 K37 2003 Managing technology in the hospitality industry / | TX911.3.M27 2009 Introduction to management in the hospitality industry / | TX911.3.M27.L55 2010 food and beverage services | TX911.3.R45 2010 Hospitality marketing management / | TX911.3 .W35 2007 Introduction to Hospitality Management | TX911.3 .W35 2010 Introduction to Hospitality Management | TX911.5.F67 2011 the theory of hospitality & catering |
Includes bibliographical references and index.
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