| 000 -LEADER |
|---|
| fixed length control field |
00447nam a2200169 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KEPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20191118103239.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111112s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9966-9754-0-3 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
TUK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| Item number |
.K68 1998 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler Philip |
| 9 (RLIN) |
21056 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing management |
| Remainder of title |
analysis,planning, implementation and control |
| Statement of responsibility, etc |
Philip Kotler, Ronald E Turner |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
canadian 9th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
nairobi : |
| Name of publisher, distributor, etc |
pesisu industries |
| Date of publication, distribution, etc |
1998 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
"vii, 408p.; |
| Dimensions |
26 cm." |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
General Circulation Books |
