| 000 -LEADER |
|---|
| fixed length control field |
00541nam a2200229 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KEPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20191118100951.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110906s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0 434 91223 9 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
(paper back): |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
TUK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.M37 2003 |
| 100 0# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Solomon Michael R |
| 9 (RLIN) |
23583 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing |
| Statement of responsibility, etc |
malcolm; |
| Remainder of title |
Real people real decisions |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
updated first canadian ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
uk: |
| Name of publisher, distributor, etc |
heinemann |
| Date of publication, distribution, etc |
2003 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xx,587p |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
vi. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Dimensions |
30 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
no index |
| 600 10 - SUBJECT ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
h |
| General subdivision |
mutiple authors |
| 9 (RLIN) |
41424 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
marketing-management |
| 9 (RLIN) |
41423 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
General Circulation Books |
