| 000 -LEADER |
| fixed length control field |
01308cam a2200337 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
15439679 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20130515015204.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
080905s2009 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2008039035 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780073404707 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0073404705 (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)247442010 |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)ocn247442010 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
C#P |
| -- |
BWX |
| -- |
YDXCP |
| -- |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.2 |
| Item number |
.H258 2009 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8/3 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Hair, Joseph F. |
| 245 10 - TITLE STATEMENT |
| Title |
Marketing research : |
| Remainder of title |
in a digital information environment / |
| Statement of responsibility, etc |
Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
McGraw-Hill Irwin, |
| Date of publication, distribution, etc |
c2009. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxiv, 690 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
27 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Subtitle on 3rd ed., 2006 varies. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references (p. 651-661) and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing research. |
| 9 (RLIN) |
974 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Bush, Robert P. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Ortinau, David J. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents only |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/toc/ecip0827/2008039035.html |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
General Circulation Books |
| Classification part |
HF5415.2.H258 2009 |