| 000 -LEADER |
|---|
| fixed length control field |
00515nam a2200169 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20131104115948.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111112s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
-81-203-1077-2 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.K63 1996 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
"kotler, philip . " |
| 9 (RLIN) |
21056 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
principles of marketing: |
| Remainder of title |
/ |
| Statement of responsibility, etc |
philip.. kotler |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7 ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
new delhi : |
| Name of publisher, distributor, etc |
prentice-hall |
| Date of publication, distribution, etc |
1996. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
"xvii, 122p.; |
| Dimensions |
28 cm." |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
"marketing |
| General subdivision |
armstrong,gary" |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
General Circulation Books |
| Classification part |
HF5415 |
| Call number prefix |
.K63 1996 |
